May

6

Take Two’s GTA IV Tracks Below Halo 3 Sentiment

Filed Under Video Games 

The Channel Checkers has been tracking the sentiment of game store employees on their enthusiasm for GTA IV, the new game released by Take Two Interactive last week.  Our most recent survey covered from April 21 to April 28. We found that approximately 62% of respondents to our survey believed that GTA IV would be the next big game in May. While that number was positive in general it was well below the 80-90% response rates we saw fro Halo 3 in the fall of 2007.  We believe that GTA IV will underperform the expectations since it is clear that the game needs to be as big a hit as Halo 3 if not bigger.

We believe that sentiment surveys like ours are very predictive of game success in the video sector. The opinions of those working at the video retail outlets is powerful especially when aggregated in significant numbers and surveyed consistently.

We wonder if Electronic Arts might abandon its bid for Take Two once it becomes clear that GTA IV is not as powerful a franchise as many had hoped.

Comments

5 Responses to “Take Two’s GTA IV Tracks Below Halo 3 Sentiment”

  1. Raymo on May 6th, 2008 4:21 pm

    I don’t know why there bothered, although they aint going on about their awesome game sales for some reason? :S
    Source:

    http://counterstrikesource.precision-media.net/extrememodding/?p=17

  2. poopy on May 6th, 2008 4:36 pm

    it outsold halo 3 in the first day it genereated more revenue(420million$) than halo 3(210million firstweek) it outsold halo 3 (6million to 4 million) why is this even here?

  3. gta on May 7th, 2008 3:06 am

    […] last week.? Our most recent survey covered from April 21 to April 28. We found that approximatelyhttp://www.thechannelcheckers.com/2008/05/take-twos-gta-iv-tracks-below-halo-3-sentiment/Sony, Microsoft Comment on Brisk Sales of GTA IV AnandTechSony, Microsoft put spin on gta IV […]

  4. poopy on May 7th, 2008 7:47 am

    yeah but its marked may 6, an idiot couldv told you it would have outsold halo 3 by april 30. well i guess since halo made 300 million its first day and gta4 made 310 million so i guess your figures were just the opposite of what you predicted. i blame it on people who trust to much in what other people say when they should be trusting what other people want, which will always be trustworthy. oh and pwned by a 15 year old shareholder of 150 shares of ttwo stock(at 23.39 a share might i add)

  5. Junior on June 24th, 2008 1:23 pm

    Grand Theft auto has already broken all sales record there is,making in excess of $500 million in one week.

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