May
3
Over the past week, we surveyed Gamestop locations to gauge trends in the casual dining business. We asked the following questions:
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What is the best selling video game right now?
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What is the best selling console?
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What will be the next big game released over the next three months?
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UFC Undisputed 2009 from publisher THQ was seen as the best selling game over the past week by 22% of respondents. 19% viewed Resident Evil 5 as the top selling game. No other single game title was seen as the best seller by more than 10% of respondents.
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Surprisingly the Microsoft Xbox 360 was seen as the top console by 44% of respondents, 25% saw the Nintendo Wii as the top console and another 25% saw the Playstation 3 as the top selling console. The market for consoles appears to have tightened considerably since 2007 and 2008 where the Nintendo Wii dominated the response to this question.
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13% of respondents viewed Bionic Commando as the next big game title coming out, while 12% saw X-men Wolverine as the next big game. These diffuse response rates suggest that there is no major new title coming out in the next month.
Conclusion of Channel Check: The game market looks to be lacking a major “hot” title or platform at the moment. We view this as somewhat problematic as the market may be somewhat slow with little flow in any trend direction. Electronic Arts only mention in our most recent survey was where 6% of respondents thought NFL Madden 2010 might be the hottest new game coming out in the near future. THQ seems to be a small beneficiary in the current market. Gamestop locations might be hurt by the lack of high profile hits.
For access to the underlying survey or for more information, please contact Jason Katz at 415.867.0959 or jason@thechannelcheckers.com
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thank you for this article:)